How a web design goes straight to hell is something that generally happens unintentionally.
I’m sure many of you are aware of how it starts out and how the development suffers from scope creep because the client keeps wanting to make little changes.
This graphic shows that process in a comical way, but nevertheless, it is what usually happens as the client keeps asking for small changes. They seem to forget why they went to a web designer in the first place and turn the project into their version of hell which is what they were trying to get away from in the first place.
So what can we as designers do to help alleviate the problem?
We can’t just ignore the wishes of the client, particularly if you want them to sign off on the job and pay for the work you’ve done.
One possible way to help prevent scope creep is to have something written into the initial contract that stipulates you will only make a couple of minor revisions to the finalised design.
Once they have signed off on your design, insist they only have a couple of minor iterations after seeing the finished version up and running, and that they’re only to make minor usability changes, not design changes.
There is no cast iron way you can prevent it from happening, as ultimately they’re paying you to do what they want and in that respect the client is always right, but a little limitation and some friendly reminders of why they hired you in the first place can help prevent a web design going straight to hell.